Service
Data Cleaning Service
Bad data is costing you money. Our data cleaning service eliminates duplicates, validates emails, updates job changes, and ensures your database is campaign-ready.
Data cleaning removes the noise from your database so every dollar spent on outreach reaches a real, active, accurate contact.
What's Included
Everything you get with data cleaning
Our Process
How it works
Upload your database for analysis
We provide a health report with issue breakdown
Our team cleans and validates every record
Receive your cleaned database with change log
Benefits
Why teams choose this service
Scope
What's included in the deliverable
- Duplicate detection across name, email, and company variants
- Email bounce removal — every address re-verified at SMTP
- Job-change detection: contacts who left the company since CRM entry
- Title-staleness detection — promotions, function changes, departures
- Phone validation with line-type tagging
- Format standardization (capitalization, country codes, suffix normalization)
- Do-not-contact and suppression-list flagging
Method
How we deliver it
You upload your database for a free health analysis. Within 48 hours we deliver a written report: total records, duplicates detected, bounce rate of current emails, percentage of contacts who have changed roles, percentage with stale titles. You decide the scope — clean-only, clean+enrich, or full rebuild. Cleaned records ship with a per-record change log so your CRM admin can audit every modification.
Sample output
What the deliverable looks like
Cleaned file + a separate change-log file. The change log lists each modified record with: original value, new value, reason for change (bounce / job-change / dedupe / format), confidence score. Records flagged for removal are kept in a "suppress" sheet so you have a record but they do not get re-imported.
Pricing example
What it costs in practice
A 50,000-record CRM clean ships in 5–7 business days. Cost scales with record volume and depth of cleaning (validation-only is cheaper than validation + refresh). A typical mid-market CRM clean runs in the low-to-mid four figures.
{{ NEEDS_INPUT: customer-mini-case-data-cleaning }} A 20,000-record CRM had a 15% bounce rate that was suppressing campaign deliverability. After cleaning, bounce dropped to 3% and sender reputation recovered within two weeks. (Real customer name and metric pending.)
Boundaries
What we won't do
Honest scope. We'd rather pass on a project than deliver something we can't stand behind.
- Permanently delete records — we flag for removal but you decide what to drop.
- Merge records with different domain or company unless you authorize.
- Touch fields outside the agreed scope — your custom CRM data is preserved as-is.
More FAQs
Additional questions about this service
How long does a clean take to run?
24–48 hours for the health report, 5–10 business days for the cleaned deliverable depending on volume. We can prioritize a tight deadline at a premium.
Will cleaning break my CRM automations?
No. The deliverable is a CSV/XLSX with the same record IDs as your input — your CRM treats it as an update, not a recreate. Your existing automations, lead scoring, and field history stay intact.
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Get started with data cleaning
Contact us to discuss your data cleaning needs or try a sample first.